StartUp Over Coffee

Navigation
  • About
  • Contact

Recent Posts


  • How to scale tech startups with PR
  • Don’t wait for VCs to save your tech startup – Use PR to jumpstart growth
  • When Should You Start Doing PR for Your Early Stage Tech Startup?
  • How marketing leaders can measure the impact of startup PR
  • Advantages of working with an international tech PR agency network

Recent Comments


    Copyright © Startup Over Coffee. 2020 • All rights reserved.

    Hydra WordPress Theme by EckoThemes.

    Published with WordPress.

    Related Articles

    Filter by Category

    • Austin Startup(99)
    • Tech Startup(39)
    • Startup Founder(29)
    • Uncategorized(21)
    • PR Tips(19)
    • Startup Accelerator(17)
    • VC Firm(11)
    • Content Marketing(8)
    • Business Management(7)
    • Marketing Strategy(6)
    • PR Agency(4)
    • Media Training(4)
    • Houston startup(2)
    • CMO(1)
    • Health and Wellness(1)

    Filter by Author

    • Dave Manzer (16)
    • Gabriel Hyde (3)
    • Kennedy Nuñez (16)
    • Lara Tanner (22)
    • Mary Jenkins (9)
    • Michelle Vernaza (37)
    • Sam Lauron (6)
    • Sarah Gagliardi (11)
    • Savannah Mazanowski (49)
    Back to Latest Articles
    PR Agency

    [Infographic] Pros and cons of using an RFP for your tech startup

    If your startup is interested in hiring a PR or marketing firm, you may have heard that using an RFP, a request for proposal, is the best way to narrow down your options. Swyft, a...

    Posted on 4th September 2020 by Mary Jenkins

    Austin Startup

    Weekly Roundup: 4 Startups in Austin to Watch

    Want to stay up to date on the latest startup fundings, launches, and expansions in Austin? Startup Over Coffee’s weekly roundup of startups to watch in Austin will keep you in...

    Posted on 3rd September 2020 by Savannah Mazanowski

    PR Tips

    When is it time to hire a PR firm?

    When you first come up with an idea for a startup, hiring a PR agency is not your first priority. Not even the most talented PR professionals will be able to interest the media...

    Posted on 31st August 2020 by Mary Jenkins

    Austin Startup

    Weekly Roundup: 5 Austin Startups to Watch

    Want to stay up to date on the latest startup fundings, launches, and expansions in Austin? Startup Over Coffee’s weekly roundup of startups to watch in Austin will keep you in...

    Posted on 27th August 2020 by Savannah Mazanowski

    Austin Startup

    Austin’s Inc. 5000 Fastest Growing Companies

    Winning a coveted award is an accomplishment for a company of any size. And Inc.’s prestigious 5000 Fastest Growing Companies award is no different.  To be considered for the Inc....

    Posted on 25th August 2020 by Savannah Mazanowski

    Content Marketing

    How To Create An Engaging Infographic

    Nowadays, attention spans are shorter, screen time is longer, and people are looking to engage with creative, new, and exciting content. This is where infographics come in....

    Posted on 17th August 2020 by Mary Jenkins

    Austin Startup

    Weekly Roundup: 4 Austin Startups to Watch

    Want to stay up to date on the latest startup fundings, launches, and expansions in Austin? Startup Over Coffee’s weekly roundup of startups to watch in Austin will keep you in...

    Posted on 13th August 2020 by Savannah Mazanowski

    Austin Startup

    Weekly Roundup: 4 Startups to Watch in Austin

    Want to stay up to date on the latest startup fundings, launches, and expansions in Austin? Startup Over Coffee’s weekly roundup of startups to watch in Austin will keep you in...

    Posted on 6th August 2020 by Savannah Mazanowski

    Austin Startup

    Weekly Roundup: 4 Austin Startups to Watch

    Want to stay up to date on the latest startup fundings, launches, and expansions in Austin? Startup Over Coffee’s weekly roundup of startups to watch in Austin will keep you...

    Posted on 30th July 2020 by Savannah Mazanowski

    Tech Startup

    How to maximize media coverage for your startup funding round

    It’s just not fair. There are plenty of newsworthy events in the tech world that the media completely ignores. Why?  For one, there aren’t nearly enough journalists to cover...

    Posted on 30th July 2020 by Mary Jenkins

    View Latest Posts
    PR Agency

    [Infographic] Pros and cons of using an RFP for your tech startup


    Mary Jenkins
    [Infographic] Pros and cons of using an RFP...
    Posted on 4th September 2020 by Mary Jenkins

    If your startup is interested in hiring a PR or marketing firm, you may have heard that using an RFP, a request for proposal, is the best way to narrow down your options.

    Swyft, a PR and digital marketing firm in Austin, advises early stage tech startups against using an RFP. They suggest that it’s far better to wait until you have grown as an organization, closed several rounds of VC funding and have a robust marketing and communications internal team in place.

    Nevertheless, here are some pros and cons to consider before you commit to using an RFP to find your next startup PR firm.

    About Mary Jenkins: Mary is a marketing and communications intern for Swyft, which is a PR firm in Austin and Houston and a top digital marketing agency in Denver since its founding in 2011. Swyft recently opened a satellite office where it offers PR in San Francisco.

    Mary Jenkins
    • startup PR
    • startup PR firm
    • Tech Startup
    • tech startup PR
    • Share Article:
    • Twitter
    • Facebook
    • Pinterest
    • LinkedIn
    • Reddit

    Related Articles

    Tech Startup

    How to maximize media coverage for your startup funding round

    It’s just not fair. There are plenty of newsworthy events in the tech world that the media completely ignores. Why?  For one, there aren’t nearly enough journalists to cover...

    Posted on 30th July 2020 by Mary Jenkins
    Austin Startup

    Weekly Roundup: 4 Austin Startups to Watch

    Want to stay up to date on the latest startup fundings, launches, and expansions in Austin? Startup Over Coffee’s weekly roundup of startups to watch in Austin will keep you in...

    Posted on 13th August 2020 by Savannah Mazanowski