How to scale tech startups with PR
The question of how to scale tech startups with PR has been hotly debated for years. Is it possible to measure the impact of PR with enough accuracy to validate its impact on...
The question of how to scale tech startups with PR has been hotly debated for years. Is it possible to measure the impact of PR with enough accuracy to validate its impact on...
There has always been a debate in the world of tech startups about whether courting and taking money from VC is the optimal way to grow an early-stage tech startup. Many tech...
Launching a tech startup is exciting, but it also comes with the daunting task of building your brand from the ground up against entrenched competitors. In that early, high-risk...
Public Relations (PR) can play a far more significant role for startups than many marketing leaders realize. Whether you’re at the pre-seed stage or have just secured your first...
Guest post from First PR Alliance, a global B2B tech PR agency affiliate network: In today’s global economy, tech startups are eager to connect with buyers in foreign...
There are many ways startups can gain media attention from the various initiatives they are pursuing. Based on over 10 years of experience as a B2B tech PR agency supporting early...
A Guest Post for Startup over Coffee from First PR Alliance: First PR Alliance specializes in helping B2B tech companies secure media coverage worldwide, from startups to large...
Many tech startups feel intimidated by the idea of marketing their company overseas. Limiting your business to domestic clients means missing out on growth opportunities in...
Crafting a PR strategy is vital for your tech startup to navigate the unpredictable business environment and achieve success in 2024. Whether you are based in Spain, Switzerland...
Today, people will likely see your LinkedIn profile before ever meeting – virtually or in person. Having a complete and professional-looking LinkedIn is important for anyone...
Startup over Coffee started as a Startup Tech empowerment movement in early 2010. The origin of the name Startup over Coffee came about thanks in part to the location of the first meetings, which were at many trendy coffee shops around Austin, Texas. Late in 2010 Startup over Coffee took on a more formal existence with speakers and workshops led by experts from media, PR and marketing professions.
Startup over Coffee has since become a “safe” place for Startup entrepreneurs, business students, and other professionals to connect with media experts with backgrounds as diverse as video marketing to crisis communications.
Dave Manzer: Founder
Dave Manzer founder and president of a digital marketing communications & tech PR agency with offices in Austin, San Francisco, Denver, and Houston that helps startups and enterprises grow their reputations and sales leads through integrated PR and digital marketing campaigns. Dave’s agency, Swyft, help B2B enterprises achieve their strategic revenue goals in the U.S, Europe, and Asia. Through his agency and popular PR Over Coffee meetups, Dave has helped over 1,000 businesses, professionals and non-profits get connected to the news media, resulting in hundreds of news mentions in a variety of local, national and international news outlets.